PACKAGE DESIGN AND ART DIRECTION
Sock and Hosiery packaging designed for global fashion and lifestyle brands. Branding has been created for mainline collections and specialized programs, ensuring a distinctive visual language that resonates with customers and enhances product appeal for items sold at Walmart. For the holiday season gift boxes were designed to complement Reebok and Buffalo's distinct visual brand identity. Products sold at Walmart and Amazon.
AND1 men's Pro Platinum packaging
Reebok kids Pro Series packaging
Reebok women's Pro Series packaging
Avia Active Comfort Liner sock packaging
Avia Performance Cushion packaging
Warner's seamless legging packaging
John Deere men's Core Workwear packaging
DESIGN , IllUSTRATION & ART DIRECTION
With 50 boutiques in eight countries, along with products sold in 300 stores around the globe, Anna Sui transformed pop culture fashion during the 1990s with her distinct rock-and-roll romantic label, ultimately solidifying her status as a design icon. In 2014, the Detroit native collaborated with Ford to create the Mustang Unleashed Collection, celebrating the iconic Mustang's 50th anniversary with a unique blend of automotive design and fashion.
Spring 2015 Runway
Apparel Design for Spring 2015 runway collection
Apparel Design for Anna Sui X Ford Mustang Unleashed
Apparel Design for Anna Sui X Ford Mustang Unleashed
Apparel Design for Anna Sui X Ford Mustang Unleashed
ART DIRECTION & APPAREL DESIGN
Real magic truly lies within the trust you have in yourself and the choices you make. Trust Your Intuition: A Guide to Living Your Authentic Life has been recognized as the first-place award winner at the 2023 Book Fest and has also received accolades as a finalist for the Readers Favorite Award. This guide encourages readers to embrace their inner wisdom and live life authentically.
Times Square Billboard
PACKAGE DESIGN
Born out of the growing demand for high-quality, well-priced, fashionable, and comfortable men’s basics, Basic Outfitters aims to provide essential everyday items. The brand offers a convenient “Create a Drawer” service for customers to easily refresh their supply of socks, underwear, and tees for $60. It is a simple choice for those looking to update their basics. In partnership with JetBlue, their supersoft socks were featured in the JetBlue Mint amenity kits.
JetBlue Mint amenity kit
ART DIRECTION
The journey with Trust Your Intuition continues to unfold. Explore the enrichment offered by the insightful Trust Your Intuition book, accompanied by a beautifully designed Oracle deck and comprehensive guidebook that are specifically created to enhance personal insights and foster meaningful spiritual guidance. Free your mind and unleash your creativity with the engaging Trust Your Intuition coloring book, which invites you to delve into a relaxing and meditative artistic experience.
CONCEPT
DESIGN, ART DIRECTION
Extra! HBO’s new hit period drama The Bombers is releasing its complete first season on DVD. The period drama takes place in 1920, a pivotal and game changing time for baseball. The show follows the team as it navigates through the trials and tribulations of balancing family and the baseball diamond.
Logos and branding for a variety of businesses across different industries.
Logo and Business card created for Run With It Marketing
Logo, branding and Business card created for The Gift Girl